2006 REPORTS > THAILAND - February 25, 2006
THAILAND
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Following the global paper trail  
Oji Paper Thailand Managing Director Yasuhiro Kii
A huge part of global manufacturing may have transferred to China during the past decade but some companies have recognized the benefits of moving and staying in Thailand, which is home to the second-largest number of overseas Japanese subsidiaries.

On its 10th anniversary in Thailand this year, Oji Paper (Thailand), a subsidiary of one of the top 10 paper manufacturers in the world, has reason to celebrate the milestone, having become the country’s biggest producer of carbonless paper with a 50 percent market share.

Currently, the company is able to produce around 50,000 tons of paper products per year and exports its carbonless copy paper, thermal paper and pressure-sensitive paper around the globe, with Asia showing the best prospects.

‘‘The demand for carbonless paper is decreasing in Japan, the United States and the European Union but we are seeing growth in Asia and the Middle East. Our company is in a very good situation.

We have seen record sales over the last few years and our business is growing, therefore it is high time for us to think about the next expansion steps,’’ says Managing Director Yasuhiro Kii.

Meanwhile, Oji Paper plans to invest $1.8 billion into a plant in China that can produce 1.2 million tons of paper products a year. When completed, it will be the largest single investment in China by a Japanese company.


‘Thailand is one of the best locations for exporting worldwide. I would like to see us expand our business in Southeast Asia, especially in Thailand. With further minimal investments in Thailand, we can provide a very good contribution to the Thai economy and to Oji Paper’s profit’
‘‘In addition to projects in China, I would like to see the company expand in Thailand as soon as possible. I feel that in the future we will need to expand on production of information paper such as carbonless copy paper, thermal paper and pressure- sensitive paper in Thailand,’’ explains Kii.

‘‘For our products, Thailand is one of the best locations for exporting worldwide. I would like to see us expand our business in Southeast Asia, especially in Thailand. With further minimal investments in Thailand, we can provide a very good contribution to the Thai economy and to Oji Paper’s profit,’’ he adds.

‘‘The demand for our products is approximately 30 percent higher than our capacity. The market is in our hands,’’ says Kii.

www.ojipaper.co.jp

 
 
Table of Contents
Country Information
Roaring toward success
A message from Thai PM Thaksin Shinawatra
Creating the perfect climate for today’s world
Denso gears up for more global competition
A perfect partnership scores big in Southeast Asia
A farmer’s tale
From strength to strength: The Thai economy sets the pace in Southeast Asia
A smooth transmission
It’s all in the chemistry
Precision, proximity, process, products
The business of wellness: A look at spas in the 21st century
The Thai auto industry gets a boost
Following the global paper trail
Engineering beyond borders
Working on another 100 years
Keeping things moving in Thailand
Old player, new game
Keeping Thailand’s food industry safe
Sowing the seeds of success
A newcomer steels the thunder
Getting preferential treatment in Thailand
A little more of that human touch
Making the good life even better


eBox

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A technology innovator for advanced oral care systems, Lion Corp.in Thailand provides a wide range of top-quality products for betterdental health and care. www.lion.co.th

The Japanese Chamber of Commerce has contributed to the eco-nomic development of Japan and Thailand, and to the development oftrade and industry between the two countries for over 50 years. Theorganization provides assistance and advice to members in develop-ing their trade and industrial activities. www.jcc.or.th

The Federation of Thai Industries, established in 1967, acts asthecore liaison between entrepreneurs and consumers. The FTI alsocoordinates activities between the government and private sectorsdomestically and abroad. www.fti.or.th