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2012 REPORTS > INDONESIA - MARCH 17, 2012
Indonesia
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Production taken to heart at family-owned export leader  
Danliris President Michelle Tjokrosaputro
At the 50-hectare Danliris factory in Surakarta (more commonly known as Solo) in central Java, more than 7,000 highly skilled workers use sophisticated machinery to produce garments and textiles, 95 percent of which are exported under such well-known brands as Marks & Spencer and the House of Fraser. Danliris sells 11 percent of its garment production and 17 percent of its textile output to Japan.

“We’ve been dealing with Japanese companies since 1994. We love our Japanese clients,” says Danliris President Michelle Tjokrosaputro, a third-generation family member to run the company.

The Japanese may be more demanding when it comes to quality standards, but they fit in perfectly with Danliris’ own quality control. Among their long-running Japanese partners are Tokai, Ma ru beni and Mitsui.

“We have extensive quality and needle inspection policies in our facilities. The quality, service and price we provide is excellent,” says Marketing Director Ninuk Setyawati.

Tjokrosaputro took over the helm of the company in 2006 after heading its garment division. Since then, its future has rested on her shoulders and she has guided Danliris through a challenging world economic situation by employing the latest technology and hands-on leadership.

“Last year was complicated with both Europe and the U.S. in crisis. But instead of sinking us, this pushed us out of our comfort zone and into expansion to new markets such as Malaysia and Bangladesh. We’re also seeing more orders from Japan,” she comments.

Her family-oriented background means she laces her business-minded strategy with a personal touch for everyone from employees to clients. In a company in which 90 percent of workers have stayed for more than 10 years, the loyalty of skilled professionals has been a major factor in its success.

“We care about each other in the company. The culture here in Solo also promotes that. And as for our customers, once you are a client we treat you like our family.

After all, production is in our heart,” says Tjokrosaputro.

www.danliris.com

 
 
Table of Contents
Now, more than ever
Taking an early chance proves the right decision
Japan’s LNG partner
A peek at the future of sustainable chemical products
Production taken to heart at family-owned export leader
Good chemistry between the two countries
A robust history links East Java with Japan
Indonesia as an industrial development and design hub
Oils, scents and flavors: from Indonesia’s hills to the world
Heading for tomorrow
Caring is the common thread for a textile innovator
Palm products in ‘harmony’ with consumers
Pioneer in soil re-mineralization
A dream becomes reality: sustainable, delicious shrimp on every table
Oiling the gears of a world-class economy
Progressive leadership drives a strong player in a niche market
Adding Indonesian knowhow to nature’s bounty
Rebuilding Japan from overseas
In Indonesia as in Japan, always by your side


Ebox
ASC 9th Floor, Summitmas I Jl. Jend. Sudirman
Kav. 61-62, Jakarta 12190 Indonesia
Phone: (021) 520 2111

PT Asahimas Chemical is a multinational joint venture in Indonesia that operates Southeast Asia’s largest and fully integrated state-of-the-art Chlor Alkali-Vinyl Chloride plant. It manufactures basic chemicals such as caustic soda (NaOH), ethylene dichloride (EDC), vinyl chloride monomer (VCM), polyvinyl chloride (PVC), hydrochloric acid (HC1) and sodium hypochlorite (NaC1O), which are crucial to many of Indonesia’s fastest-growing industrial sectors.
www.asc.co.id

Employing over 7,000 workers and using sophisticated machinery, PT Dan Liris plays an important role in the integrated textile and garments industry of Indonesia. Listed as one of 100 biggest exporters by national business magazine SWA in 2010, it has gained an international profile by producing garments for well-known brands such as Marks & Spencer, British Home Stores, House of Fraser, and for Japanese brands such as Bandai and Sanrio.
www.danliris.com

Djasula Wangi is a leading producer and exporter of quality essential oils, vanilla beans and clove leaf oil derivatives in Indonesia. Celebrating 50 years, the company distributes its products to more than 20 countries around the world.
www.djasulawangi.com

PT Idemitsu Lube, a subsidiary of Idemitsu Kosan Global, has over 100 years of experience in providing top-quality oils and lubricants for its customers. Experiencing constant expansion due to rising demand in the country, Idemitsu Lube produces automotive lubricant oils for car and motorcycle manufacturers, as well as industrial lubricants for machining processes.
www.idemitsu.com

The Japan External Trade Organization (JETRO) in Indonesia has played a prominent role in strengthening trade and investment between Indonesia and Japan. It provides information and consultation services to Japanese small and medium-size enterprises (SMEs) planning to set up their operations in the country.
www.jetro.go.jp/indonesia

Jakarta Chamber of Commerce and Industry (JCCI) was established in 1967 to provide information, consultation and communication services to its members and the government regarding their individual needs. It also conducts seminars and management training programs for small and medium-size enterprises.
www.kadin.or.id

East Java Chamber of Commerce and Industry plays a vital role as an economic entry-gate for the Eastern Indonesia Zone. With a large area in which abundant resources are being industrially processed, traded and serviced, East Java is the most attractive province in Indonesia for foreign investment now and in the future.
www.kadinjatim.or.id

Indonesian Mining Association (IMA) serves as a link between the government and mining companies in the country. Aside from organizing lectures, seminars and training activities for its members, it also runs periodic conferences on domestic mining, publishes proceedings and mining information, and represents the Indonesian mining industry in national and international meetings.
www.ima-api.com

 
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