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2012 REPORTS > INDONESIA - MARCH 17, 2012
Indonesia
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Heading for tomorrow  
Somagede Indonesia President Director Darmawan B. Soetrisno (left) and COO Ng Kim Soon
Managers and staff use electronic finger scanners to open doors and elevators for visitors in a striking art-filled building in the center of the city. No, it’s not Apple headquarters; it’s Somagede and this is Jakarta. The high-tech details highlight the Indonesian industrial tool and adhesive maker’s determined, positive stance on the future.

“If you don’t change, you will be changed. There is turbulence in life and in business, but we must endure and adapt,” says Chief Operating Officer Ng Kim Soon.

With over two decades of experience in working with the world’s most demanding technological leaders, Somagede has well-maintained and fruitful partnerships with companies such as Sumitomo, Big Daishowa Seiki and ALMT.

Since 1989, the rapidly growing company aims to become Indonesia’s largest supplier of industrial tools.

“Twenty-two years is not a short time. By keeping to our principles and always looking to the future, we have become strong, especially with the support of partners such as Sumitomo,” says Ng.

Somagede has more than 100,000 different products, and warehouses and branches across Java, all located strategically to reach customers in all corners of Indonesia.

“I can say that our company sells only the highest-quality products. We do not deal in low-quality products because we target high-quality customers,” says President Director Darmawan B. Soetrisno.

With its future-oriented management, Somagede also keeps its eyes on global influences and trends. Its teams regularly attend exhibitions and seminars in North America and Europe.

“We need to learn from different points of view. We are always looking to improve our company, so that we may become the best total solutions company for all machining works,” explains Ng.

As more Japanese trading companies enter Indonesia, the COOhopes that they choose Somagede as their machine tools supplier.

“We can provide complete solutions for machining works. Not only do we have the largest product line, our technical support is of the highest quality,” Ng says.

As technology continues to simplify life, Somagede, together with its partners, is “heading for tomorrow.”

www.somagede.com

 
 
Table of Contents
Now, more than ever
Taking an early chance proves the right decision
Japan’s LNG partner
A peek at the future of sustainable chemical products
Production taken to heart at family-owned export leader
Good chemistry between the two countries
A robust history links East Java with Japan
Indonesia as an industrial development and design hub
Oils, scents and flavors: from Indonesia’s hills to the world
Heading for tomorrow
Caring is the common thread for a textile innovator
Palm products in ‘harmony’ with consumers
Pioneer in soil re-mineralization
A dream becomes reality: sustainable, delicious shrimp on every table
Oiling the gears of a world-class economy
Progressive leadership drives a strong player in a niche market
Adding Indonesian knowhow to nature’s bounty
Rebuilding Japan from overseas
In Indonesia as in Japan, always by your side


Ebox
ASC 9th Floor, Summitmas I Jl. Jend. Sudirman
Kav. 61-62, Jakarta 12190 Indonesia
Phone: (021) 520 2111

PT Asahimas Chemical is a multinational joint venture in Indonesia that operates Southeast Asia’s largest and fully integrated state-of-the-art Chlor Alkali-Vinyl Chloride plant. It manufactures basic chemicals such as caustic soda (NaOH), ethylene dichloride (EDC), vinyl chloride monomer (VCM), polyvinyl chloride (PVC), hydrochloric acid (HC1) and sodium hypochlorite (NaC1O), which are crucial to many of Indonesia’s fastest-growing industrial sectors.
www.asc.co.id

Employing over 7,000 workers and using sophisticated machinery, PT Dan Liris plays an important role in the integrated textile and garments industry of Indonesia. Listed as one of 100 biggest exporters by national business magazine SWA in 2010, it has gained an international profile by producing garments for well-known brands such as Marks & Spencer, British Home Stores, House of Fraser, and for Japanese brands such as Bandai and Sanrio.
www.danliris.com

Djasula Wangi is a leading producer and exporter of quality essential oils, vanilla beans and clove leaf oil derivatives in Indonesia. Celebrating 50 years, the company distributes its products to more than 20 countries around the world.
www.djasulawangi.com

PT Idemitsu Lube, a subsidiary of Idemitsu Kosan Global, has over 100 years of experience in providing top-quality oils and lubricants for its customers. Experiencing constant expansion due to rising demand in the country, Idemitsu Lube produces automotive lubricant oils for car and motorcycle manufacturers, as well as industrial lubricants for machining processes.
www.idemitsu.com

The Japan External Trade Organization (JETRO) in Indonesia has played a prominent role in strengthening trade and investment between Indonesia and Japan. It provides information and consultation services to Japanese small and medium-size enterprises (SMEs) planning to set up their operations in the country.
www.jetro.go.jp/indonesia

Jakarta Chamber of Commerce and Industry (JCCI) was established in 1967 to provide information, consultation and communication services to its members and the government regarding their individual needs. It also conducts seminars and management training programs for small and medium-size enterprises.
www.kadin.or.id

East Java Chamber of Commerce and Industry plays a vital role as an economic entry-gate for the Eastern Indonesia Zone. With a large area in which abundant resources are being industrially processed, traded and serviced, East Java is the most attractive province in Indonesia for foreign investment now and in the future.
www.kadinjatim.or.id

Indonesian Mining Association (IMA) serves as a link between the government and mining companies in the country. Aside from organizing lectures, seminars and training activities for its members, it also runs periodic conferences on domestic mining, publishes proceedings and mining information, and represents the Indonesian mining industry in national and international meetings.
www.ima-api.com

 
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