With 250 employees in two plants, Italdenim looks set to grow by 50 percent in the coming years. The company will soon open a new mill in Inveruno, which can accommodate an additional 100 workers.

Started by their father Mario Caccia in 1974, the company has since evolved considerably. Gilberto explains that “quality, service and internationalization are what we are about now.”

“Italdenim doesn’t just supply fabric to its clients, we supply ideas,” he continues. “Certainly, each brand tries to identify its own image. We also develop new ideas for them through our own research and development.”

“Eastern Europe and China are opening up and we have no way to compete with their producers on price,” explains Gilberto.

“We compete on quality. We have visited almost every denim mill in Europe and Japan. By far, we have the best technology,” he adds.

Meanwhile, Luigi attributes their success to that fact that Italdenim is a family business. “This gives us longevity, tradition, and pride in what we do. Most importantly, it allows us to make quick decisions. This is instrumental in our business,” he explains.