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The Japan Times
WORLD EYE REPORTS
THE UNITED KINGDOM







©THE JAPAN TIMES
Saturday, August 30, 2003

Japanese agricultural roots lead to strong foreign growth in finance

The Norinchukin Bank, Japan’s central bank for agriculture, fisheries and forestry cooperatives, is expanding its activities in London to deliver increased opportunities for its clients.

The vital role of London’s financial markets in the international scene has attracted most of the world’s major banking corporations. Among the lesser known of the Japanese players present here is Norinchukin International plc (NOIL).

Established in 1986 as a wholly owned subsidiary of The Norinchukin Bank, NOIL has been gradually increasing its presence and developing its activities in many fields.

Under the leadership of Hideo Futashima, NOIL employs over 30 staff in London in five business areas and is steadily becoming a key part of The Norinchukin Bank’s international set-up.

Hideo Futashima, former managing director and CEO of Norinchukin International

Indeed, as the transformation of The Norinchukin Bank takes it from a traditional structure to a streamlined and more effective business, NOIL is being increasingly called upon to provide and develop financial instruments for both the Bank’s head office and third party customers.

Among the main focuses of NOIL is underwriting for Eurobonds, which are sold to Japanese investors through an affiliate company, fundraising in the REPO market, and treasury operations.

Its easy access to investors in Europe has also allowed it to develop a thriving business selling the bonds to institutional investors throughout the continent. Futashima is particularly keen to build up NOIL’s research activity, which he sees as the key to the Bank’s continued development in foreign capital markets.

NOIL produces weekly and monthly updates on the European economy for institutional investors, provides more closely targeted research on specific industries and borrowers and gives frequent lectures to visitors from Japan about the business and investment climate in the UK, and continental Europe.

“Norinchukin’s activities outside Japan are expanding drastically,” says Futashima. “NOIL is determined to play a major part in this growth and to utilize its potential to the fullest.”

(Editor’s Note: Since the time of the interview, NOIL has appointed a new managing director, Mr. Akira Kurihara. He assumed the position on July 1. Mr. Futashima has been named general manager of the retail loan planning department at the head office in Tokyo, Japan.)

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www.stgeorgeplc.com
Control Risks Group
www.crg.com

Ricoh
www.ricoh.co.uk

Nikon
www.nikon.co.uk

Asahi
www.asahibeer.co.uk

Norinchukin
www.noil.co.uk

Alpine
www.alpine-electronics.co.uk

Brother
www.brother.co.uk

Elementis
www.elementis.com

Mizuho
www.mizuho-sc.com

HIS
www.his-euro.co.uk

KPMG
www.kpmg.co.uk

Tourism
www.visitbritain.com